In this podcast episode, host Jean Border interviews Christie Ruffino, a coach who helps entrepreneurs find and profit from their purpose.

Christie recounts her transition from founding a networking group to business coaching, emphasizing the power of personal stories in building a brand.

They discuss leveraging AI for writing and offer creation, the importance of high-ticket strategies, and maintaining focus to avoid distractions.

The conversation covers the significance of branding, the therapeutic nature of sharing personal stories, and maintaining authenticity in business.

Tune in now and get Christie Ruffino’s thoughts on:

  • Some of the biggest challenges she has faced growing a successful business
  • Identifying what lights you up: Identifying what brings joy and passion to one’s work, and how to pivot or find support in areas that drain energy.
  • Turning mess into mission: How personal mess and pain can become a mission, leading to the development of a profitable business.
  • Defining your ideal client: The importance of defining the ideal client and using personal stories to connect with them, creating loyalty and attracting the right audience.
  • Powerful message: Focus on crafting a powerful message that others can understand and explain, leading to a scalable and referable business.
  • Leveraging AI for storytelling: Using AI to help clients write their stories and signature offers.
  • High ticket strategies: The approach to developing high ticket programs and the importance of ideal client clarity.
  • The impact of mindset on business growth: The role of mindset, clarity, and accountability in achieving business success.
  • Prophesizing Your Purpose: Christie’s mission to help others monetize their mess.
  • And much, much more!

Invitation From Guest

Christie Ruffino has graciously offered to share her “Story Selling Made Easy System” with our listeners! 

Take advantage of this offer by visiting:

https://storysellingmadeeasygift.com/

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